FIATastic Digital Campaign
Posted By :Date :Tanya Ilieva | 03-06-2016
One of my favorite OOH campaigns this year include FIAT's Safety Wi Fi. Simple and brilliant identity, created by Leo Burnett, Brazil. No wonder the campaign won Clio award this year. The challenge - more that 90% of the passengers in the back car seats don't bother to put their seat belts. Fiat dared to change that by rewarding them with a free Wi Fi access activated only after the passenger buckles his seat belt. Nice job! Check the whole case study here: https://www.youtube.com/watch?v=RqkCVE9H9f8   2015|And may the Squad be with you
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WHO WILL DREAM IN GOLD THIS YEAR?
Posted By :Date :Tanya Ilieva | 02-28-2016
This Academy Creative Director Ford Oelman revealed his dreamy tagline for this year's ceremony ad campaign - "We all dream in gold." That line is written in scripted gold on a series of print ads featuring black-and-white photos of Hollywood stars holding their trophies at recent Oscars shows. Missing someone on those posters? Not anymore, I bet! OK, Leo, rise and shine! Stop dreaming and get that (&%#$ gold Oscar already. Please!   2016|And may the Squad be with you
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MASTER OF THE HAND
Posted By :Date :Tanya Ilieva | 07-24-2015
Ето това е да ти иде отръки. Още един талантлив артист - Seb Lester, чиято работа е трудно да повярваш, че не е дело на компютър. Прецизен до безобразие. Насладете се на ръчно рисуваните му лога във видеото: http://www.fubiz.net/tv/hand-drawn-logos/ 2015|And my the Squad be with you!
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Posted By :Date :Tanya Ilieva | 06-05-2015
We know the truth. But the Bulgarian photographer Ivaylo Petrov dared to show it. His powerfull project Portraits of Shame is a collection of images depicting Bulgarian athletes inside their training center in Vidin. Which is more - the training ground is still in use now-a-days. And the athlets continue to bring fame to Bulgaria with their medals. More about the rise and fall of the Bulgarian sports, as well as an interview with the author, read here: http://www.diyphotography.net/portraits-shame-ivaylo-petrov-shares-story-passion-behind-emotive-portrait-series/ Ad Squad 2015
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Posted By :Date :Tanya Ilieva | 05-26-2015
Buddha said that the root of suffering is attachment but feel free to attach your summer holiday to these business inspirational books. And remember not to judge the book by its cover. ;) Ad Squad 2015
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